The Shanghai Hongqiao International Central Business District (CBD) has launched a livestream shopping event in anticipation of the 2025 China International Import Expo (CIIE), scheduled to take place at the National Exhibition and Convention Center (Shanghai) in Hongqiao from Nov 5 to 10.
The event promises a seamless shopping experience both within and beyond the CIIE venue, featuring a diverse array of activities designed to engage and entertain.
Attendees can look forward to continuous livestreams and interactive events throughout the expo, offering a chance to explore a wide range of global products and participate in exciting activities such as sharing their favorite lists of CIIE products.
CIIE exhibition permit holders can enjoy special perks at the venue and nearby malls, including exclusive offers and services that connect them with the area's cultural, tourism, and commercial resources.
The event provides an engaging platform for visitors to discover global products through captivating livestreams and interactive experiences. Influencers from Silk Road partner countries will host livestreams, offering an immersive cultural and shopping journey with special deals on expo items. Shoppers can gain early access to CIIE products with discounts of up to 50 percent and enjoy unique items from Silk Road partner countries.
In addition, the Hongqiao CBD will organize related events such as Brazil Coffee Day and CIIE-themed night markets at locations like Hongqiao 365 and the Greenland Global Commodity Trading Hub. These events will showcase over 100 new products, giving visitors a first look at global innovations.
Nearby malls and the Hongqiao transport hub will provide exclusive discounts and enhanced services for permit holders, while an online "CIIE Consumption Map" will guide visitors to local deals. In addition, a "Global Food Map" will offer a taste of international cuisine in Hongqiao.
